In today’s world of media and technology, audiences expect to see something more than just text in an article. One way to make an article more interactive is to add a podcast.
The Feather incorporates interview style podcast in articles to help engage the audience. The reader can listen to the podcast without opening a different tab, thus allowing them to continue reading the article.
Podcasts immensely add to any publication, but that is not the only thing they can be used for. Some businesses are now requiring their employees to know how to record and post a podcast.
Colleges have begun implementing podcasts into their lectures or assignments. Podcasts also add to articles because the listener is able to hear the tone and voice inflections of the speakers. In this way, the article comes to life, as the reader/listener feels as though they were present when the event occurred.